Discuss Why Joe’s Employees Need to Understand the Importance of How People Form Perceptions and Make Attributions

Discuss why Joe’s employees need to understand the importance of how people form perceptions and make attributions.

Are we all guilty of perceptions? I think so. I try hard not to prejudge or perceive anyone a particular way before getting to know them. Some people make that very hard to do. I have realized that most of my perceptions are true. I believe that you should always carry yourself with class and respect, so you will always be perceived that way. I have always said that I would never want a job where I had to sell a product to make a profit. Selling can be a very hard job, where personality and consistency plays a huge role. The way people buy things have changed tremendously over the past three years. Companies have to ensure they have a plan in place with the understanding of the impact of the sales team. This can be software or a team of people that provides the solution.

Joe Salatino is a successful “type A” business man. He runs an office supply company that hires highly motivated individuals for his sales teams. His philosophy centers on a belief that if the sales force were paid very well and worked within an environment that provides generous incentives; then the overall sales results would be greater. Mr. Salatino has a great sales team that also have excellent communications skills. He has confident people that have the added perception of the importance of their skill level, customer service, and self- motivation. Joe discovered that employing people with such attributes would promote an understanding within the ranks that highly productive individuals would be highly rewarded. In other words it pays to bring your “A” game to the office every day.

Mr. Salatino allows the salesmen to observe the other sales people in action and gives them motivation to sell, by offering sales promotions to potential or current clients. He keeps the workplace vibrant and full of energy. This energy allures other sales reps to respond by attempting to make more sales. The environment, along with winning personalities, attributes to the achievements of the individual, as well as the company. The perception the employees have, is success must be earned and it will be rewarded.

I am always very pleased at the customer service I receive when I eat at the fast food restaurant Chick-fila. They put a new spin on customer service, with their response being, “my pleasure” to your request. When you eat there, you definitely feel like you are the most important person in the building. Customer service is important to any sales driven organization. In today’s world, companies come up with new and innovative ways to reach their base and gain that competitive advantage. Great Northern America truly believed in developing a relationship in order to improve sales. In order to develop relationships with current and potential customers, Joe encourages finding common ground