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8,393 Brand Management Case Free Papers: 701 - 725 (showing first 1,000 results)

Last update: October 16, 2015
  • Mintzberg's Management Roles

    Mintzberg's Management Roles

    MINTZBERG’S MANAGEMENT ROLES In the late 1960s, Henry Mintzberg, a student at MIT, observed managers to know what they do in their jobs. He concluded that there are 10 different , highly interrelated roles that are performed by managers in their jobs. Each role is different, thus spanning the variety of all identified management behaviours. When collected together as an integrated whole (gestalt), the capabilities and competencies of a manager can be further evaluated in

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    Essay Length: 624 Words / 3 Pages
    Submitted: November 7, 2011 Autor: abhishek_2409
  • Calyx Flowers: Managing Profitable Growth

    Calyx Flowers: Managing Profitable Growth

    Calyx Flowers, a catalogue-based flower delivery service, is deliberating strategies to improve its financial performance. To grow profits, the Calyx marketing team is entertaining three potential solutions: increasing catalog mailings, increasing advertising using traditional mass media, and increasing advertising over the internet. The question is which strategy will have the greatest impact on the company's financial performance. This case provides an opportunity to explore issues related to segmentation and targeting. You should consider potential ways

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    Essay Length: 572 Words / 3 Pages
    Submitted: November 7, 2011 Autor: antoni
  • Business Problem-Solving Case: Hsbc's Mortgage Lending Decisions: What Went Wrong?

    Business Problem-Solving Case: Hsbc's Mortgage Lending Decisions: What Went Wrong?

    Case Study Business Problem-Solving Case: HSBC's Mortgage Lending Decisions: What went wrong? On of the biggest stories of late summer and fall of 2007 was about the U.S. subprime mortgage loan crisis and its effect on worldwide financial markets. A Major Player in this crisis was HSBC Holdings PLC, the third largest bank in the world based on market value. With headquarters in London, HSBC operates in 76 countries and territories. In 2006, it had

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    Essay Length: 316 Words / 2 Pages
    Submitted: November 7, 2011 Autor: corybuchh
  • Titration Case

    Titration Case

    Titration is a technique where a solution of known concentration is used to determine the concentration of an unknown solution. Typically, the titrant (the know solution) is added from a buret to a known quantity of the analyte (the unknown solution) until the reaction is complete. Knowing the volume of titrant added allows the determination of the concentration of the unknown. Often, an indicator is used to usually signal the end of the reaction, the

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    Essay Length: 468 Words / 2 Pages
    Submitted: November 7, 2011 Autor: peter
  • Buckle Inc. Case Study

    Buckle Inc. Case Study

    Buckle, Inc. is a very profitable company. We choose this company for their good clothes and profitable stocks. The three year analysis for the company is for the years 2007, 2008, and 2009. We will be comparing the ratios between these three years along with comparing them to the industry averages. We will be comparing the liquidity, profitability, turnover or asset management, and solvency ratios. We will start with compare the liquidity ratios. The liquidity

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    Essay Length: 1,065 Words / 5 Pages
    Submitted: November 7, 2011 Autor: simba
  • Volkswagen Case Study

    Volkswagen Case Study

    Volkswagen Volkswagen has been around for years and recently sales have been down in the US do to economic and political structure. Volkswagen expects to be back on top by 2018. There are several reasons why the shares have dropped in the US due to the change in the economy. One reason why Volkswagen has been successful in Europe vs. the US is because their cars are made in Europe. When the economy of the

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    Essay Length: 358 Words / 2 Pages
    Submitted: November 7, 2011 Autor: moto
  • Strategic Planning for Knowledge Knowledge Management

    Strategic Planning for Knowledge Knowledge Management

    1. Introduction Strategic planning for knowledge Knowledge management (KM) is the process of identification and leverage of management organizational knowledge assets to deliver business advantages to the organization and implementation in its customers. In the era of globalization, the engineering firms rapid adoption of information technology (IT), and Web-based business processes, leading companies are those who are able to Ravi Shankar effectively, efficiently and exhaustively M.D. Singh manage the knowledge that exists throughout Amol Gupta

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    Essay Length: 5,013 Words / 21 Pages
    Submitted: November 7, 2011 Autor: Antonio
  • Walmart Case Study

    Walmart Case Study

    Moreover, Wal-Mart had launched internal events so that it could propagate its projects Jeff Kerbs, a manager in Wal-Mart's store operation group, "believed that interest among employees was growing as they started hearing more about the program through internal communication programs, as well as external press coverage." It was true that when information was repeated day by day, it would come to mind naturally. When Wal-Mart's associates did not ignore information of program, they would

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    Essay Length: 570 Words / 3 Pages
    Submitted: November 7, 2011 Autor: antoni
  • Hero Case

    Hero Case

    me 1)the first subsystem is family which is the primary agent for socializing children and that what it did, my family helped me become more social which effected what type of recreation I take part in like talking and socializing with friends. 2)Ritual and religion is the second subsystem which exerts a powerful influence over human behavior including leisure activity which has influenced me and the decisions I make on which kind of recreational activity

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    Essay Length: 1,690 Words / 7 Pages
    Submitted: November 8, 2011 Autor: antoni
  • The Storm Case

    The Storm Case

    The Storm This unexpected night of chaos started around two thirty on a warm and humid late summer night in august. Like any other person, I was relaxing in my bed watching TV, exhausted from the two a days of football practice. As I slowly fell asleep engaging into a deep dream, I was suddenly awaken by that dead silent but obvious unconscious alert that something was about to happen. Looking at the TV turned

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    Essay Length: 1,059 Words / 5 Pages
    Submitted: November 8, 2011 Autor: jon
  • Eli Lilly Case - Memo - Rethinking the Joint Venture Strategy

    Eli Lilly Case - Memo - Rethinking the Joint Venture Strategy

    Eli Lilly Memo To: Dr. Charles Dhanaraj From: Vinh Thai Date: 9 November 2011 Subject: Rethinking the Joint Venture Strategy Issues: In 1980s, many pharmaceuticals companies had entered Indian market, but Eli Lilly did not have a presence in India. In 1992, Eli Lilly’s decision to enter Indian market was right strategy. At that time, there were 800 million people in India, so Lilly could expand the potential opportunities and got profits. In addition, foreign

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    Essay Length: 259 Words / 2 Pages
    Submitted: November 8, 2011 Autor: vidthai
  • Mondriaan Case (dutch)

    Mondriaan Case (dutch)

    1) Tijdens zijn opleiding probeerde hij zijn kost te verdienen door zijn eigen werk, het schilderen van landschappen, ex-librissen en (in opdracht) portretten, te verkopen. Na zijn opleiding verhuisde Mondriaan veel. Hij ging in Amsterdam wonen, zowel in als rondom de stad. Na het krijgen van psychische problemen, trok hij terug naar het platteland om een jaar later weer naar de stad terug te keren. Na die zware periode van persoonlijk leed, ging hij terug

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    Essay Length: 512 Words / 3 Pages
    Submitted: November 9, 2011 Autor: Bram11
  • Finance Case

    Finance Case

    As most developing countries, especially emerging markets are in the process of financial liberalization in order to sustain their economic development and connect to the industrialized world. However, financial liberalization also carries tremendous risks and challenges to those economies. It is imperative for them to accurately diagnose problems in their systems and thus better prepare for further liberalization. And financial structure is one of the game changers that have to be taken into account. Countries

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    Essay Length: 678 Words / 3 Pages
    Submitted: November 9, 2011 Autor: antoni
  • Fashion Business Ethics - Case Study: Cut from a Different Cloth

    Fashion Business Ethics - Case Study: Cut from a Different Cloth

    Case study: Cut from a different cloth Written by: Barney Jeffries From fashion studies to the Clothes Show, via the mountains of Morocco, Amana have come a long way in a short time. Barney Jeffries traces the journey with managing partner Erin Tabrar. Helen Wood and Erin Tabrar launched ethical fashion company Amana in March, less than two years after graduating from university. Creative partner Helen had become interested in sustainable textiles and natural dyes

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    Essay Length: 579 Words / 3 Pages
    Submitted: November 9, 2011 Autor: peter
  • Statisctic Case

    Statisctic Case

    ashjAGCjkhckjhlksvhjzxczsd sdhcajsdgckasdgCurrent Ratio : Current Assets Current Liabilities Current Ratio : 266,500 = 0.9 : 1 296,100 Liquid Ratio : Current Assets – Inventory – Prepayment Current Liabilities – Bank Overdraft Liquid Ratio : 266,500 – 118,450 = 0.5 : 1 296,100 Stock Turnover Ratio : Cost of Good Sold Average Inventory Stock Turnover Ratio : 267,060 = 3 times p.a 59,590 + 118450/2 Debtor Collection Period : Average Account Receivable x 365 Days Credit

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    Essay Length: 1,189 Words / 5 Pages
    Submitted: November 10, 2011 Autor: Antonio
  • Pepsodent Case

    Pepsodent Case

    Pepsodent Abstract We, the group-2, basically want to focus the main brand Pepsodent and its three products-Pepsodent toothpaste, Pepsodent toothpowder and Pepsodent toothbrush under its product line. We worked on its marketing strategies which includes segmentation, targeting and positioning and marketing mix which includes product, price, place, promotion, packaging, public relation, publicity and politics etc. Objective of the study Our main objective of this study is to know about the marketing strategies (segmentation, targeting and

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    Essay Length: 3,405 Words / 14 Pages
    Submitted: November 10, 2011 Autor: jon
  • The Holocaust Case

    The Holocaust Case

    Abstract This is my abstract. I had typed this paper while I was in high school. It has been four years since I have had to use this paper, so keep in mind that it may be dated. This is just an example and not to be used for anything other than demonstrative purposes.   Historically, the word holocaust meant a religious rite in which an offering was completely consumed by fire. In current times

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    Essay Length: 536 Words / 3 Pages
    Submitted: November 10, 2011 Autor: Antonio
  • Autism Case

    Autism Case

    Autism Autism came about in the early 1900's when Eugen Bleuler, a Swiss psychiatrist, first used this term. He used autism to refer to schizophrenia symptoms. Than in the 1940's Leo Kanner used the term autism to describe children that have social and emotional problems. When Kanner did his research, he was studying children that had taken themselves away from human contact as early as age one. Autism describes conditions in which a person isolates

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    Essay Length: 1,150 Words / 5 Pages
    Submitted: November 10, 2011 Autor: simba
  • Vaccinomics Case

    Vaccinomics Case

    Article Summary 1 Omics is a relatively newly coined term that refers to all the components taken into account collectively, and the suffix ‘ome' is the object of investigation of the field (Bagnoli et al., 2011). Omics research has given rise to a plethora of fields such as genomics, immunomics, proteomics, and vaccinomics (Bagnoli et al., 2011). Genomics is the study of the complete collection of genes of an organism; immunomics is the study of

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    Essay Length: 813 Words / 4 Pages
    Submitted: November 10, 2011 Autor: antoni
  • Globalisierung Case (german)

    Globalisierung Case (german)

    Globalisierung Es gibt kaum etwas auf dieser Welt, das nicht irgendjemand ein wenig schlechter machen kann und etwas billiger verkaufen könnte, und die Menschen, die sich nur am Preis orientieren, werden die gerechte Beute solcher Menschen. Ein Wertewandel ist in einer der Zeit der Globalisierung zu spüren. Unternehmen operieren weltweit, nützen jeden Schlupfwinkel, um ihre Bilanzen zu verbessern. Profitgier auf Kosten anderer gibt den Ton an. Die Zahlen stehen im Vordergrund, nicht der Mensch. Verkörpert

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    Essay Length: 699 Words / 3 Pages
    Submitted: November 11, 2011 Autor: rita
  • Superfund Case - Liability Act of 1980

    Superfund Case - Liability Act of 1980

    Superfund The Comprehensive Environmental Response, Compensation, and Liability Act of 1980 better known as Superfund, is a program that was launched to deal with deserted hazardous waste sites. The program was originated due to the fact that dump sites for toxic wastes were being found back in the 1970's, such as the Love Canal. The Love Canal was a waste cite that had been covered up and development had started taken place in surrounding areas,

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    Essay Length: 677 Words / 3 Pages
    Submitted: November 11, 2011 Autor: peter
  • The Gillette Case

    The Gillette Case

    1. Since the distribution cost is high and the economic condition didn’t allow everyone to afford a high quality Gillette razor. Most of those who can afford it live in the big cities. Therefore, due to the distribution issue and average low income in rural area, I would focus the marketing resource on urban area. In this situation it is better to focus in increase in switching from knives to blades. At this point introducing

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    Essay Length: 358 Words / 2 Pages
    Submitted: November 12, 2011 Autor: yenny9369
  • Agricultural Case

    Agricultural Case

    CORPORATE FINANCE (BPMM 6053) TAKE HOME ASSIGNMENT CHAPTER 2 QUESTION 11 (PAGE 37) Cash Flows. Ritter Corporation's accountants prepared the following financial statements for year-end 2010. a. Explain the change in cash during the year 2010. The cash was increase from 2009 to 2010 from $ 35 to $ 50. This is due to b. Determine the change in net working capital in 2010. Net working capital 2009 = Current Assets – Current Liabilities =

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    Essay Length: 1,788 Words / 8 Pages
    Submitted: November 12, 2011 Autor: andrey
  • How Crucial Is Teamwork to Successful Change Management

    How Crucial Is Teamwork to Successful Change Management

    Introduction It may be cynical to suggest that organisational development is littered with theories and suggestions that will radically transform organisations, likewise, with teamwork and team building, this may be one of those that has become a one-size fits all. Managements often latch on to initiatives more often out of desperation rather than analysis, in this assignment, I will argue that effective teamwork is helpful rather than crucial to successful change. I will look at

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    Essay Length: 1,667 Words / 7 Pages
    Submitted: November 12, 2011 Autor: peter
  • Parenting Case

    Parenting Case

    Nowadays, almost the young usually spend most of time in a study. They do not do anything. Their parents are ready to do everything for them. In this way is not good for them in the future. In my opinion, I strongly agree with the statement that young children should be required to help with household chores as soon as they are able to do so. Due to the fact that they need to practice,

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    Essay Length: 330 Words / 2 Pages
    Submitted: November 12, 2011 Autor: jon