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8,393 Brand Management Case Free Papers: 751 - 775 (showing first 1,000 results)

Last update: October 16, 2015
  • Dgkcl Sales 2009 Case Study

    Dgkcl Sales 2009 Case Study

    3.3 RATIO ANALYSIS 3.3.1 Sales and production DGKCL DGKCL DGKCL LCL FY09 FY08 FY07 FY09 Turnover (Rupees in million) 18,038 12,446 6,420 26,330 Turnover growth (%) 44.94 93.86 (19.30) 55.27 In FY09 DGKCL’s sales grew by 44.94% from Rs.12,446million to Rs.18,038million though the percentage of growth in sales was lower than FY08 . Local sales had decreased by 14%, while the export sales had almost doubled and played a major part in the overall increasing

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    Essay Length: 2,301 Words / 10 Pages
    Submitted: November 16, 2011 Autor: janetleong
  • Foodmart V. Masterpiece Case Study

    Foodmart V. Masterpiece Case Study

    The employees of Foodmart have had a few issues recently. The team gave an evaluation to three of the following situations. Foodmart contracted a renovation of one of their locations. The contractor subcontracted the job to a company whose performance was substandard. Foodmart petitioned for an injunction and sued for breach of contract and specific performance. Jeremy Atwater, a 17-year-old former employee of Foodmart purchased a car from the money he earned working at Foodmart.

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    Essay Length: 637 Words / 3 Pages
    Submitted: November 16, 2011 Autor: myshellhj
  • Impression Management by Celebrities

    Impression Management by Celebrities

    The third social group that engages in impression management is the group consisting of artistes or celebrities. In our research, we found that the reason celebrities engage in impression management is to maintain a healthy public image and that in turns maintain their rate of income. Maintaining a healthy public image is important when being a celebrity, it is no question that celebrities are in a different social group compared to us, because of this,

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    Essay Length: 523 Words / 3 Pages
    Submitted: November 16, 2011 Autor: antoni
  • Smackey Dog Foods Case Study

    Smackey Dog Foods Case Study

    You decide project Smackey Dog Foods, Inc Smackey Dog Foods, Ic is a new client to Keller CPAs firm. The nature of business for this company is produce natural dog food which is Keller never have any experience in the audit on this industry before. They started in a family kitchen, experienced explosive growth, and have had some troubles handling the accounting and business side of the business. The auditor identifies that main purpose of

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    Essay Length: 2,195 Words / 9 Pages
    Submitted: November 16, 2011 Autor: solenakim
  • Descriptive Case

    Descriptive Case

    When my brother Kyle moved to Steamboat, Colorado I knew i wanted to visit, but I didn't know when. So when the day came I got the call telling me to come visit i was very excited. My brother worked on the ski resort there which is one of the biggest and nicest in the country, he said we would be doing a lot of snowboarding. I invited a few friends and the trip was

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    Essay Length: 408 Words / 2 Pages
    Submitted: November 16, 2011 Autor: andrew
  • Case Outline of Walmart

    Case Outline of Walmart

    Case Outline of Wal-Mart I. Problem: The main problem facing Wal-Mart is that, Wal-Mart needs a three-year strategic plan to develop further international expansion in Europe and more other countries, improve the growth of internet retailing and create private-label products in nationwide. II. Strategic Considerations A. Industry Analysis 1. History/Learning Curve a) In 1945, Sam Walton opened his first Ben Franklin franchise in Newport, Arkansas. b) When he operated his 16 stores, he realized that

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    Essay Length: 318 Words / 2 Pages
    Submitted: November 16, 2011 Autor: jiangjiayi
  • Environmental Case

    Environmental Case

    The ways we use land in the US is very diverse. There are many different categories we use land for. National land use is only 42%. There is a high diversity of different types of land in this country. For example, most of the land use is forestry but, other usages are rangeland and pasture, croplands, desert tundra and wetlands, parks wildlife refuge wilderness, and then urban usage. Land ownership in the US is very

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    Essay Length: 472 Words / 2 Pages
    Submitted: November 16, 2011 Autor: rita
  • Hsbc - the Management Report

    Hsbc - the Management Report

    The management report In the annual reports for the two years (2009 and 2010) of HSBC bank we have found the management report represented by the report of directors. According to these reports, the group management board assesses HSBC's progress basing on the key financial performance indicators. In addition to these key performance indicators (KPIs) there are several targets to assess the performance of the bank. The key financial performance indicators are: Revenue growth provides

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    Essay Length: 290 Words / 2 Pages
    Submitted: November 16, 2011 Autor: peter
  • Economics Case

    Economics Case

    Individual Assignment 1) - Restaurants charge very high prices for wine and bottled water because most wines are imported. - To produce wine, labour and machinery is needed for production. - Restaurants buys wine and bottled water usually at a normal or cheaper price and sells it at a more expensive price to consumers. - Food prices are priced reasonably because since food is a daily necessity, consumers needs food everyday and so, they purchase

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    Essay Length: 251 Words / 2 Pages
    Submitted: November 17, 2011 Autor: antoni
  • Eeoc V. Convergys Customer Management Group

    Eeoc V. Convergys Customer Management Group

    Convergys is a company that operates a call center. It business strategy is customer service and majority of its clients are cooperate organization. Demirelli was hired by Convergys in 2001 as a call representative. The company had a very strict tardiness policy that any employee tardy to their shift or from lunch more than 14 times could be disciplined. Demirelli had a rare condition known as brittle bone disease and was confined to a wheelchair

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    Essay Length: 811 Words / 4 Pages
    Submitted: November 17, 2011 Autor: famara
  • Knowledge Management - Assignment

    Knowledge Management - Assignment

    Knowledge Management- Assignment Definitions of knowledge management In history , people work really hard to get proper and useful knowledge management. Knowledge management has lots of definitions which can be changed according to different ideas. Knowledge management is to be able to reach the necessary and relevant knowledge whenever wanted. Knowledge management tries to reach correct knowledge and also try to create , represent and share knowledge. Also knowledge management tries to distribute knowledge through

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    Essay Length: 454 Words / 2 Pages
    Submitted: November 17, 2011 Autor: andrey
  • The Debate Case

    The Debate Case

    I think the American people won big time last night. First of all, the greatest threat that this country faces is the Federal Reserve System. Many of us haven't yet come to the same conclusion so I fully understand how radical of a position this may seem to be but after you do a little research and READ what people like Thomas Jefferson, Andrew Jackson, Abraham Lincoln, Henry Ford, Charles Lindbergh, Congressman Louis McFadden among

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    Essay Length: 675 Words / 3 Pages
    Submitted: November 17, 2011 Autor: peter
  • Case: Eli Lily Cymbalta

    Case: Eli Lily Cymbalta

    Case: Eli Lily Cymbalta Submitted By: Executive Summary Prozac the leading brand of anti – depression medication is set to expire in the next few months. Lily's the current manufacturer thought to introduce another product into the market that would replace Prozac after its expiration. NAT was formed by 2 colleagues at Lily – Mark Demitrack and Brett Schmidli, and later asked two other members Jim Lancaster and John Kaiser to join them based on

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    Essay Length: 1,607 Words / 7 Pages
    Submitted: November 17, 2011 Autor: antoni
  • Tdi Case

    Tdi Case

    TDI is in a difficult financial position. The current business functions are not sustainable for the future operations. This memo highlights changes the company needs to make to continue as a viable business. The current financial state of the Company is alarming and without drastic change the Company will become insolvent. Strategically TDI is in a fair position although it has moved away from its core competency and as a result eliminated its competitive advantage.

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    Essay Length: 411 Words / 2 Pages
    Submitted: November 17, 2011 Autor: andrew
  • Barbados Marketing Case

    Barbados Marketing Case

    1.0 INTRODUCTION Barbados is one of most well developed and politically stable islands in the Caribbean. The island attracts more than a million visitors a year (Visit Barbados, 2008). Thus, tourism sector has become the major industry and a fundamental part of the economy (Government of Barbados, 2007). However, Barbados is experiencing difficulties in its marketing strategies particularly caused by the loss of market share. The aim of this report is to provide an analysis

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    Essay Length: 1,527 Words / 7 Pages
    Submitted: November 17, 2011 Autor: viki
  • Generation Case

    Generation Case

    We live in a generation that is full of great technology. Cell phones, computers, video games, TV, all that good stuff that we just can’t give up. Little do we know that they are health risks. Radiations or brain cancer risks from cell phones are probably the most primary, but there are so many more that we think cant happen to us, until it’s too late. This generation needs technology and says they can’t live

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    Essay Length: 707 Words / 3 Pages
    Submitted: November 17, 2011 Autor: that70sguy
  • Dell Case (spanish)

    Dell Case (spanish)

    1) Para explicar el atractivo de la industria, se usara el método de las 5 Fuerzas de Michael Porter, como se muestra a continuación: a. Proveedores: Tienen alto poder. Para los tiempos, existen pocos (casi nulos) sustitutos para los productos Wintel (Windows e Intel). Los clientes buscando lo último en estos productos específicamente, por lo cual, los participantes de la industria, deben saber entregárselos. Proveedores "racionan" productos Wintel (Windows e Intel) así controlan precios. b.

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    Essay Length: 1,228 Words / 5 Pages
    Submitted: November 17, 2011 Autor: rita
  • Marrybrown Case

    Marrybrown Case

    Marrybrown is proudly Malaysian owned and managed. Founded in 1981, Marrybrown is the largest homegrown fast food chain with a global reach of over 250 outlets in Malaysia, Indonesia , China , Sri Lanka , Tanzania , UAE , kingdom of Saudi Arabia , Kuwait , Qatar , kingdom of Bahrain , Azerbaijan , Syria and Iran. A winner of numerous awards , Marrybrown is fast expanding internationally ensuring that Marrybrown becomes a global food

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    Essay Length: 710 Words / 3 Pages
    Submitted: November 18, 2011 Autor: andrey
  • Fabrice Lafon Ice Cider - Ice Wine Case Study

    Fabrice Lafon Ice Cider - Ice Wine Case Study

    Introduction of Product and Company: Fabrice Lafon Ice Cider (also known as Ice Wine) is owned and operated by Fabrice Lafon. Fabrice Lafon Ice Cider is suggested to be paired with "soft and mild chesses, international dishes or with the dessert of your choice" (Ice Cider). Ice Wine production requires by Canadian law, once the grape is ripe, a -8°C or colder hard freeze to occur. In order for the wine to be considered Ice

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    Essay Length: 738 Words / 3 Pages
    Submitted: November 18, 2011 Autor: simba
  • Mark’s and Spencer Case Study

    Mark’s and Spencer Case Study

    2.1 Strengths: M&S (Mark’s and Spencer’s) has much strength as a company; the biggest strength is its reputation. The public knows that M&S offer luxury goods at an excellent price/quality ratio. It also has a long history, it was founded in 1884 and since then it has been the first ever-British retailer to make a pre-tax profit of £1 billion (1998), and it has been growing ever since. M&S are in over 40 countries with

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    Essay Length: 644 Words / 3 Pages
    Submitted: November 18, 2011 Autor: edalhadeff
  • Head of It for Inditex - New Technology Purchase Case Study

    Head of It for Inditex - New Technology Purchase Case Study

    Part 1: Executive Summary As head of IT for Inditex I recommend to the steering committee to replace our current DOS based software with a new Windows operating system and also to purchase new POS (Point of Sales) terminals, without the need of hand held PDA, which will be user friendly, cost effective and up to date. This is a decision that is based solely on the simple fact that DOS is obsolete, and the

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    Essay Length: 2,149 Words / 9 Pages
    Submitted: November 19, 2011 Autor: Mrgrizzly
  • Modern Work Patterns - Marketing Case

    Modern Work Patterns - Marketing Case

    Modern work patterns are becoming the concern of more and more people.This also means that they are stressed from it. It is the reason why causes some problems about workload, competition. An efficient mode of management can deal with these problems. Firstly, modern work patterns are highly competitive.Workers have to compete with each other in talent, idea to achieve goals, or a greater position. They must effort relentlessly, spend almost all of their time and

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    Essay Length: 258 Words / 2 Pages
    Submitted: November 19, 2011 Autor: viki
  • Starbucks Case Study - Going Global Fast

    Starbucks Case Study - Going Global Fast

    Case 1-1 Starbucks-Going Global Fast 1) Identify the controllable and uncontrollable elements that Starbucks has encountered in entering global markets. Controllable elements: • Expansion Speed In 1996, the company owned 281 overseas stores, 11 years later, it owns 16,000 outlets in 50 countries. Even though, Starbucks experiences booming expansion in the global market, it actually makes less money on those stores since they have to share the profit with local partners. Starbucks should slow down

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    Essay Length: 507 Words / 3 Pages
    Submitted: November 19, 2011 Autor: peter
  • Test Four Review & Study Guide Human Resource Management - Ethics, Justice, and Fair Treatment in Hr Management

    Test Four Review & Study Guide Human Resource Management - Ethics, Justice, and Fair Treatment in Hr Management

    Test Four Review & Study Guide Human Resource Management Ethics, Justice, and Fair Treatment in HR Management 1) The principles of conduct governing an individual or a group are referred to as ________. Explanation: Ethics refers to "the principles of conduct governing an individual or a group; specifically, the standards you use to decide what your conduct should be." Page Ref: 506 2) Ethics refers to the ________. Explanation: Ethics refers to "the principles of

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    Essay Length: 5,736 Words / 23 Pages
    Submitted: November 19, 2011 Autor: viki
  • Marketing Case - Motivators and Hygiene Factors Theory

    Marketing Case - Motivators and Hygiene Factors Theory

    Biography Frederick Irving Herzberg who was born in Massachusetts in 17 April 1923 became one of the most influential names in business management. He graduated from City College in 1946 and moved to the University of Pittsburgh to undertake post-graduate workplace while teaching as a professor of psychology at Case Western Reserve University in Cleveland and later moved to the University of Utah where he held the position of professor of management in the college

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    Essay Length: 401 Words / 2 Pages
    Submitted: November 19, 2011 Autor: moto