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Honda Malaysia Sdn. Bhd.

Autor:   •  March 13, 2017  •  Case Study  •  4,742 Words (19 Pages)  •  673 Views

Page 1 of 19
  1. Introduction
  1. Background of the Company

Honda Malaysia Sdn. Bhd. manufactures parts and accessories for motor                                 vehicles. The Company is established from the partnership of Honda Motor                 Co. Ltd. Of Japan, DRB-HICOM Berhad and Oriental Holdings Berhad. The                 company also manufactures  and distributes Honda automobiles. The company                 was incorporated in 15th  November 2000 and is based in Alor Gajah. The                         company have 2 units manufacturing plant (line 1 and line 2). The company                 also have 3,906 workers and have produce 100,000 units car per year. The                         company products are Honda City, Honda Jazz, Honda Civic, Honda Accord,                 Honda CR-V and Honda HR-V.

1.2        Visions, Missions and Slogan

  Visions

     Dedicated to the advancement of ecotechnology, a technology that advances                    both natural and human environments

Mission

Science and technology must serve to ensure people’s happiness

Slogan - The Power of Dream

The power of dreams is Honda’s famous slogan. At Honda, ‘The Power of Dreams’ drives them to create intelligent products that enhance mobility and increase the joy in people’s lives.

Honda continues to draw inspiration from the visionary ideas of their founder, Soichiro Honda. Soichiro’s saw incredible power in the freedom of mobility and used his imagination to change the world. It is this mindset that guides Honda’s citizen to help move people forward and protect the future they all share.

Meanwhile, Honda’s strive to earn the trust and support of the many diverse communities they happily serve, and they will always remember who is in the driver’s seat on the way to a better world for all.

1.3        ARDM Model

ARDM model is a strategic human resources management model which uses a diagnostic approach in solving problems. It focuses on internal and external environmental factors that directly or indirectly affect the HRM functions. The ARDM model focus on the major functions of human resources which are A= Acquiring, R= Rewarding, D= Development and M= Maintaining and Protecting human resources.

For any organization, the HRM implementation is necessary but focusing on the factors which influence the overall process of HRM including designation, implementation and maintenance of the HRM strategies is more than necessary for the managers of the organization (Anas Khan, 2012).

The objective of the model is to ensure that the company through management of the personnel will produce end result which socially responsible and ethical practices as well as to produce competitive, high quality products or services. Thus, it can be seen that the model can be used in any sector not only in product based company.

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