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5,778 Marketing Study Bachelor Business Information Free Papers: 501 - 525 (showing first 1,000 results)

Last update: February 15, 2015
  • Business Problem-Solving Case: Hsbc's Mortgage Lending Decisions: What Went Wrong?

    Business Problem-Solving Case: Hsbc's Mortgage Lending Decisions: What Went Wrong?

    Case Study Business Problem-Solving Case: HSBC's Mortgage Lending Decisions: What went wrong? On of the biggest stories of late summer and fall of 2007 was about the U.S. subprime mortgage loan crisis and its effect on worldwide financial markets. A Major Player in this crisis was HSBC Holdings PLC, the third largest bank in the world based on market value. With headquarters in London, HSBC operates in 76 countries and territories. In 2006, it had

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    Essay Length: 1,399 Words / 6 Pages
    Submitted: August 30, 2011 Autor: andrew
  • Impact of Elasticity of Demand on Price in the Earphone Market

    Impact of Elasticity of Demand on Price in the Earphone Market

    Impact of Elasticity of Demand on Price in the Earphone Market Introduction There are an estimated 1.5 million persons in China who experience some form of a broken earphone (mobile phone, MP3, MP4, etc), yet only 8000 opt to change a new and high quality earphone. The market penetration for earphone-calculated as the number of earphone users divided by the number of persons with a broken earphone—is about 53.3% (0.8/1.5). Why people don't want to

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    Essay Length: 1,631 Words / 7 Pages
    Submitted: August 30, 2011 Autor: viki
  • Case Study Perth Zoo

    Case Study Perth Zoo

    Case Study Report Executive Summary Zoos are rarely financially self-sustaining as they provides education, research, general conservation programs and living exhibit which are costly to maintain, so it is important that there is a constant flow of revenue in order to maintain the non-commercial aspects of zoo business. Perth zoo had borrowed money to build new exhibit and visitor experience and the idea was that the admission revenue attracted by the new exhibits and associated

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    Essay Length: 2,788 Words / 12 Pages
    Submitted: August 31, 2011 Autor: zipsafe
  • Customer Information and Billing System of Sydney Water

    Customer Information and Billing System of Sydney Water

    Table of Contents Introduction 3 Audit Report Overview 3 Analysis 3 Initiation 4 Integration – Successful development of a project charter 4 Communication – Inadequate identification of stakeholders 5 Planning 5 Integration – Lack of integrated project plan 5 Scope – Understanding of requirements but failed definition of project scope 5 Time – Scheduling negatively affected by weak scope definition 5 Cost – Poor cost estimation led to inadequate budgeting 5 Quality – Lacking quality

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    Essay Length: 2,670 Words / 11 Pages
    Submitted: August 31, 2011 Autor: moto
  • Loyola Basketball Marketing Plan

    Loyola Basketball Marketing Plan

    Loyola Basketball Marketing Plan Group 1: Sean Baker Jamie Gorczynski Frederick Schubert Rutger van Wesel Sean Murphy Table of Contents Loyola Basketball Marketing Plan I. Executive Summary Loyola College, located in Baltimore, Maryland, was founded in 1852 as a Jesuit Catholic university. The college enrolls approximately 3,418 full-time undergraduate students and 2,656 graduate students, and offers eight men's and eight women's athletic teams, which compete at the NCAA Division 1 level. The Loyola College Greyhounds

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    Essay Length: 5,668 Words / 23 Pages
    Submitted: August 31, 2011 Autor: simba
  • Pos Market in Us

    Pos Market in Us

    US POS market US does not have domestic manufacture, most of POS are OEM, ODM in other country or import. There are three different customers use different ways to purchase POS for retailers, retailers or other stores. First is to find the huge brand and use its solution like IBM, NCR and NEC…etc. These types of customer are usually large chain store like Wal-mart, Target, and McDonald’s…etc. they have use the same system for the

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    Essay Length: 2,538 Words / 11 Pages
    Submitted: September 1, 2011 Autor: terrytwla
  • Case Study Methodology

    Case Study Methodology

    Case Study Methodology "General Objectives of a Case analysis: • Increase learning through real world case analysis situations. • Develop skills of teamwork and cooperation. • Develop points of view, opinions, and frame of references to help one become a more understanding, useful, and productive member of an organization, and this course in particular. • Develop experience of management and cooperation with virtual working groups. Preparing a Case analysis: The first step in preparing a

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    Essay Length: 255 Words / 2 Pages
    Submitted: September 1, 2011 Autor: rita
  • Demography Is the Stastical Study of All Population

    Demography Is the Stastical Study of All Population

    Demography is the stastical study of all population . It can be very general science that can be applied to all kind of dinamic population , that is , one that changes over time or space . The term ‘demography' is derived from two Greek Words, ‘Demas' the people and ‘Grapho', to draw or write. Thus its meaning is to draw or Write about people. Demography has been defined and interpreted by many scolar in

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    Essay Length: 413 Words / 2 Pages
    Submitted: September 1, 2011 Autor: Antonio
  • Apple Marketing Plan

    Apple Marketing Plan

    The Marketing Environment1. Competitive forces: The competition to start a recycling program within colleges and universities are somewhat weak locally, but very strong nationally. The percentage of items recycled is difficult to obtain since there is minimal participation within in local communities. Competition within the recycling industry is strong in national sense, but weak in advertising and local participation. 2. Economic forces: Nationwide, many universities and colleges have implemented recycling programs to help with the

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    Essay Length: 312 Words / 2 Pages
    Submitted: September 1, 2011 Autor: jon
  • Rationale for the Study

    Rationale for the Study

    1.4 Rationale for the study The company is a blue chip Fast Moving Consumer Goods (FMCG) company located on the North coast of KwaZulu - Natal. The company manufactures tissue from wood pulp and waste paper and faces major competition from many independently owned tissue manufacturing concerns as well as a large international conglomerate. This study will generate valuable information on the current as well as preferred culture of the organization. It would also provide

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    Essay Length: 806 Words / 4 Pages
    Submitted: September 2, 2011 Autor: peter
  • Civil Works, Inc. De C. V. Company Case Study (spanish)

    Civil Works, Inc. De C. V. Company Case Study (spanish)

    Instituto Tecnológico y de Estudios Superiores de Monterrey Universidad Virtual Materia Administración de la Cadena de Suministros Evaluar y mitigar el impacto en el retraso de insumos críticos asociada a proyectos de ingeniería en clínicas y hospitales. Equipo 8 A01309241 Ramón Javier Contreras Rogel A01003051 Edgardo Enrique Izaguirre Oviedo A01305681 María Elena Trujillo Serena A01308596 Reyna Soberanes Pérez Código de Ética "Por medio de la presente hago constar que el reporte que estamos enviando es

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    Essay Length: 2,005 Words / 9 Pages
    Submitted: September 3, 2011 Autor: viki
  • Strategies Required for Effective B2b Marketing Strategies

    Strategies Required for Effective B2b Marketing Strategies

    Strategies required for Effective B2B Marketing Strategies: Business marketing is the key to keep a business in front of a consumer. Businesses can gain competitive advantage over other businesses by marketing their business. Business marketers need to formulate a marketing strategy based on a particular organization's buying behavior. Business marketing strategies are long-term plans of action designed to achieve organization's particular goals. Distinctive capabilities: Market driven firm entails two particularly important capabilities: market sensing and

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    Essay Length: 1,210 Words / 5 Pages
    Submitted: September 3, 2011 Autor: andrey
  • Best Type of Business

    Best Type of Business

    If I were to ask, which form of business will I choose if want to build up a business after graduate, I would like to choose partnership as my business's form as compared to sole proprietorship and company. Why? First of all, I would like to introduce briefly on partnership's business. It is a legal business entity with two or more partners. In this form of business, a person forms a partnership with one or

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    Essay Length: 636 Words / 3 Pages
    Submitted: September 4, 2011 Autor: andrew
  • Users and Uses of Accounting Information

    Users and Uses of Accounting Information

    1.1 Users of accounting information The users of accounting information can be classified into a number of categories or groups. Each group has different types of economic decisions to make and, as such, each group has different information needs. The principal users of accounting information include the following: Owners and investors Management Banks and other lenders Suppliers Customers Employees Competitors The government The general public 1.2 Information needs of various users Owners and Investors The

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    Essay Length: 580 Words / 3 Pages
    Submitted: September 4, 2011 Autor: andrey
  • Business World - What Are the Four Elements of a Valid Contract?

    Business World - What Are the Four Elements of a Valid Contract?

    What are the four elements of a valid contract? • Meeting of the minds between two parties, demonstrating they both understand and agree to the essentials of the deal you are trying to make. This condition or element is often considered a necessary requirement to the formation of a contract. • An agreement to enter into a contract, when both parties signing a written contract, although oral contracts can be valid too in some situations

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    Essay Length: 416 Words / 2 Pages
    Submitted: September 4, 2011 Autor: jon
  • Marketing Case - Bill's - a Traditional Potato Chips Company

    Marketing Case - Bill's - a Traditional Potato Chips Company

    NTRODUCTION Bill's is a traditional potato chips company which has been in potato chips business for 7 years. Our chips are enjoyable due to its healthier style of cooking and a range of good flavors. With the increasing trend of obesity across the whole Australian population (measured by the 2007-08 National Health Survey), we believe that our healthier type of potato chips will become more and more popular. This report including three parts: 1) The

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    Essay Length: 2,402 Words / 10 Pages
    Submitted: September 5, 2011 Autor: simba
  • Business Paper

    Business Paper

    Paper- Purpose of Business Write a 300-500 word paper in APA format that describes the purpose of business. How do business systems add value to a company? Use references and research to support your comments. Most people will say the purpose of business should be to make profit. If a business loses money it will soon go bust, this much is clear. Profits are necessary for any ongoing business operation; however the fact that a

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    Essay Length: 250 Words / 1 Pages
    Submitted: September 5, 2011 Autor: Antonio
  • 3 Important Elements Before Marketing to the Public, Segmentation, Targeting and Positioning

    3 Important Elements Before Marketing to the Public, Segmentation, Targeting and Positioning

    Executive Summary This essay will describe the 3 important elements before marketing to the public, segmentation, targeting and positioning. You will find the marketing strategy with STP with example of Giordano, Starbucks, ParknShop & ThreeSixty. Segmentation Most of the products cannot satisfy the entire market, for example, clothes, we have clothes for kids, teens, women, men. This is the basic segmentation – age and gender. We can clearly divide them into more specific area, such

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    Essay Length: 331 Words / 2 Pages
    Submitted: September 6, 2011 Autor: viki
  • Business and Financial Performance of British Airways over Three Year's Period

    Business and Financial Performance of British Airways over Three Year's Period

    It is highly demandable and by regulation of stock exchange in modern competitive business market to publish companies business and financial performance in every year or period. All stakeholders e.g. share holder, supplier, employee, new investor, have interest to know how businesses are performing and whether businesses are able to keep growth or declining in year and year. Stake holders like to know the future stability of the business to look at companies previous and

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    Essay Length: 297 Words / 2 Pages
    Submitted: September 6, 2011 Autor: nawreen
  • Western Union Case Study

    Western Union Case Study

    Western Union Case Study Identification of the major problem In today's sluggish economy and with increased competition Western Union (WU) must find different ways to remain the leader in wire transfers of money. Western Union was founded in 1851 and enjoyed a long history as a telegraph and wire services company, but by 2006 it had discontinued its telegraph services to focus on money transfers. Paragraph three talks about how executives from WU came together

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    Essay Length: 1,125 Words / 5 Pages
    Submitted: September 6, 2011 Autor: simba
  • Rosewood Case Study

    Rosewood Case Study

    Rosewood Case Analysis For Rosewood Hotels to successfully move from the "canned and cookie cutter" approach of individual branding to a collective strategy of corporate branding, first the pros and cons have to be weighed and measured. From the research conducted by Rosewood, the most obvious and immediate pro to a corporate branding strategy is the projected increase in multiproperty stay guests from 5% to 10%. This has the potential to not only increase revenues

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    Essay Length: 714 Words / 3 Pages
    Submitted: September 6, 2011 Autor: rita
  • Emerging Capital Market

    Emerging Capital Market

    Problem 14.1 NPV of original 1.074254734 NPV of option 0.950667906 14.3 It makes sense to wait one year and attempt to lock in the 50m cash flows. 14.4 Tax = -2.113481306 No tax = 1.973037387 EV = -0.070221959 Yes, accept the project M&A incentives: Synergies, tax, purchase of assets < replacement costs, diversification, gaining control of larger enterprise, breakup value Congeric merger: related industries but no customer-supplier relationship Conglomerate: totally different industries LBO – transaction

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    Essay Length: 382 Words / 2 Pages
    Submitted: September 7, 2011 Autor: andrew
  • Rbci Financial Group Case Study

    Rbci Financial Group Case Study

    Introduction:- RBCI is a huge financial group consisting of various business divisions. It was having an aggressive mode of acquiring business ventures and creating wealth for shareholders. They were also making steps in providing excellent customer relationship. But for new generation it requires new integration. Thus, to create new planning and management among the organization, they moved over Blake Hellam as head of the strategic resource planning and management department. Hellam researched few incapability’s and

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    Essay Length: 370 Words / 2 Pages
    Submitted: September 7, 2011 Autor: mehta.rah
  • Zipcar Business Model

    Zipcar Business Model

    Summary Zipcar is a new commercial membership-based car-sharing company that provides convenient on demand means of transportation to its members. Zipcar was founded in 1999. The company represents a great opportunity and fills a real need between rental car service and taxi service. Members can reserve car based on their need, for couple of days to as much as couple of hours. This case mainly describes how Zipcar works and what are the critical factors

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    Essay Length: 764 Words / 4 Pages
    Submitted: September 7, 2011 Autor: thunderboy007
  • Target Market for Ks Sunglasses

    Target Market for Ks Sunglasses

    Target market The target market for Ks sunglasses is younger male and female, between 18 and 25 years old. These younger consumers are looking for a stylish organic look without the high price that comes along with the authentic brands. Younger customers also tend to have less money and are attracted to the price just as much as the style . These organic glasses can be as little as $100 and that is a significant

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    Essay Length: 801 Words / 4 Pages
    Submitted: September 7, 2011 Autor: viki