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2,937 Strategic Marketing Plan Service Free Papers: 601 - 625 (showing first 1,000 results)

Last update: February 17, 2015
  • Marketing Case - Motivators and Hygiene Factors Theory

    Marketing Case - Motivators and Hygiene Factors Theory

    Biography Frederick Irving Herzberg who was born in Massachusetts in 17 April 1923 became one of the most influential names in business management. He graduated from City College in 1946 and moved to the University of Pittsburgh to undertake post-graduate workplace while teaching as a professor of psychology at Case Western Reserve University in Cleveland and later moved to the University of Utah where he held the position of professor of management in the college

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    Essay Length: 401 Words / 2 Pages
    Submitted: November 19, 2011 Autor: moto
  • The Role of Imc in the Marketing Process

    The Role of Imc in the Marketing Process

    Company Background Kee Wah, has established 46 stores in Hong Kong, and 19 stores in Mainland China and the United Sates, is a well-known bakery chain store in the world. It has been popular among in Chinese because of the Chinese and Hong Kong style pastries and snacks. It was a small neighborhood bakery operated by a traditional family in the beginning. Due to the modern management, it puts emphasis on high quality and hygiene

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    Essay Length: 252 Words / 2 Pages
    Submitted: November 20, 2011 Autor: moto
  • Child Protective Services

    Child Protective Services

    I did not know what to do. I played the situation over and over in my head. What should I do? Should I call and jeopardize our friendship or let the kids continue to live the way they do? I thought about the vow I took about never making that phone call. Well, that phone call was only going to benefit the children and that is what I told myself. I remember the heartache of

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    Essay Length: 788 Words / 4 Pages
    Submitted: November 20, 2011 Autor: peter
  • Online Store Business Plan

    Online Store Business Plan

    The Board of Directors of <insert company name here> has just finished the estimated budget for their newest business venture yet. They require you and a few members of your department to design and develop the idea. They want you to create an online store for <insert company name here>, not only for view information about their website but to give certain privileges to the Administrator. The online store hosts a variety of products, both

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    Essay Length: 477 Words / 2 Pages
    Submitted: November 20, 2011 Autor: joegrind
  • A Semi Detailed Lesson Plan in English II

    A Semi Detailed Lesson Plan in English II

    A Semi- Detailed Lesson Plan in English II By Cristina N. Yamat of BSE III- English I. Objectives: At the end of a 55-minute discussion, 85% of the students are expected to: Define word stress Identify the stressed syllable of a given set of words Formulate the rules in word stress through the use of the given set of words presented Imitate the teacher as she utter the given set of words in each stress

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    Essay Length: 862 Words / 4 Pages
    Submitted: November 20, 2011 Autor: thines28
  • Marketing Strategies for Perodua - Fairness Research of Higher Education of China

    Marketing Strategies for Perodua - Fairness Research of Higher Education of China

    According to the "Fairness research of Higher Education of China," researcher released statistics results, from 1998 to 2002, the number of college girls in China's universities increases 3 times and the proportion of total student population increased from 38.31% to 43.95%. According to the labor and social security administration department's survey of 62 cities, 67% of employers have made gender restrictions, or clearly stipulated that women cannot pregnant in the employment period. In year 2005,

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    Essay Length: 575 Words / 3 Pages
    Submitted: November 21, 2011 Autor: simba
  • Retail Marketing

    Retail Marketing

    RETAIL STRATEGY ASSIGNMENT Instructions: Select a retailer. Remember a retailer sells to the "ultimate consumer." You need to choose a retailer with a physical store who sells a physical product - otherwise it will be difficult to complete this assignment. If you are thinking of opening your own store, choose a retailer that sells the same type of merchandise that you would like to sell. ( i.e . ski shop, music store, pizza place, furniture

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    Essay Length: 414 Words / 2 Pages
    Submitted: November 21, 2011 Autor: rita
  • Web Hosting Marketing Industry

    Web Hosting Marketing Industry

    Web Hosting People are realize that have a web presence is necessity but not luxury. Nowadays the web hosting has become bombarded trend and becoming increasingly so much important which service provider offer resources to store and provide web access to content from individuals, institutions and companies who lack some resources and expertise to retain the web site. Based on R.Kayne on Wisegeek website, her mention that web hosting is a service which allocates spaces

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    Essay Length: 1,482 Words / 6 Pages
    Submitted: November 21, 2011 Autor: Antonio
  • International Marketing Environment Analysis

    International Marketing Environment Analysis

    The Marketing Review 2005, 5, 159-173 www.themarketingreview.com ISSN 1472-1384/2005/2/00159 + 14 £8.00/0 ©Westburn Publishers Ltd. Geri Clarke1 International Business School International Marketing Environment Analysis Academic international marketing researchers have drawn attention to the lack of research into, amongst other things, the international marketing environment. This can seriously limit the practicality of international marketing plans. The usual domestic environmental audit is not sufficient for the more complex international environment. This paper proposes a more complex framework

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    Essay Length: 5,266 Words / 22 Pages
    Submitted: November 21, 2011 Autor: andrew
  • Market Case

    Market Case

    consumer would then benefit from saving in times and in a more efficient energy use. The product's total economic value would be the price of the consumer's next best alternative (in this case the Asbestos pads) plus the economic value of what differentiates the CMI pads from the Arbesto pads. With the objective of determining value to the customer for the increased efficiency, it is best to reduce all cost calculations to a cost-per-foot basis.

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    Essay Length: 523 Words / 3 Pages
    Submitted: November 21, 2011 Autor: Antonio
  • Product - Dog Stroll Demand & Target Market

    Product - Dog Stroll Demand & Target Market

    The Product The Dog Stroll© is a new and innovative breakthrough products for dog friendly families. It is an attachment that connects a dog leash to the parent's stroller – providing comfort and ease-of-use without sacrificing safety. This attachment will connect directly to the hand rail of any stroller, flexibility and durability that can be counted on by parents and pet owners. The attachment will fit seamlessly around the handrail with a button to slow

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    Essay Length: 575 Words / 3 Pages
    Submitted: November 21, 2011 Autor: rita
  • Factors Influencing Choice of Matrix Organisational Structure by Large Professional Service Organisations

    Factors Influencing Choice of Matrix Organisational Structure by Large Professional Service Organisations

    MATRIX ORGANISATIONAL STRUCTURE A matrix organisational structure is primarily built around geographical locations with service lines cutting across each location to embrace the best of both the geographic split and the business focus. At a local level, employees relate with a regional boss and, across geography, they also relate with leaders of the service line they belong to. The regional boss leads a management team who run the local business. This team develop local strategic

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    Essay Length: 946 Words / 4 Pages
    Submitted: November 22, 2011 Autor: andrey
  • Material Requirements Planning Systems

    Material Requirements Planning Systems

    INTRODUCTION The lot sizing problems with time varying demands have been widely studied because of their key role in Material Requirements Planning systems. Majority of researches were on deterministic demand condition. Unfortunately, due to forecast errors, assuming demand as deterministic did not give positive results most of the time. Therefore, new approach was necessary, and the result was stochastic lot sizing. The advocates of stochastic lot sizing claim that, it is much more close to

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    Essay Length: 1,924 Words / 8 Pages
    Submitted: November 22, 2011 Autor: Antonio
  • Ubisoft Workshop - Strategic Management

    Ubisoft Workshop - Strategic Management

    Ubisoft Workshop - Strategic Management 01/03/2010 Index 1- The video game industry (hardware and software) 3 2- Porter's 5+1 forces analysis 5 3- Ubisoft history 7 4- Main products 8 5- Main competitors 10 6- General information about Ubisoft 12 7- Key Success Factors 13 8- Value Chain 14 9- SWOT Analysis 16 10- Recommandations 17 11- Sources 18 1- The video game industry (hardware and software) The industry of the video game has been

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    Essay Length: 4,623 Words / 19 Pages
    Submitted: November 23, 2011 Autor: simba
  • Explain the Circumstances When the Auditor Should Revise the Components of the Audit Risk Model and the Effect of the Revisions on Planned Detection Risk and Planned Evidence

    Explain the Circumstances When the Auditor Should Revise the Components of the Audit Risk Model and the Effect of the Revisions on Planned Detection Risk and Planned Evidence

    9-21 (Objective 9-10) Explain the circumstances when the auditor should revise the components of the audit risk model and the effect of the revisions on planned detection risk and planned evidence. The assessments of acceptable audit risk, inherent risk, and control risk and planned detection risk are highly subjective and are only approximations of reality. The auditor should revise the components of the audit risk model when the evidence accumulated during the audit indicates that

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    Essay Length: 1,500 Words / 6 Pages
    Submitted: November 24, 2011 Autor: andrew
  • Perceptual Maps in Marketing Simulation Summary (spanish)

    Perceptual Maps in Marketing Simulation Summary (spanish)

    Perceptual Maps in Marketing Simulation Summary Este ensayo explica el impacto del ciclo de vida del producto en marketing y cuál sería el impacto en el ciclo de vida del producto en la simulación. Los mapas perceptuales son graficas ilustradas de datas creadas por escalas. Durante el proceso de planeación, los planificadores pueden ver que los consumidores y la competencia al mismo tiempo. Thunder RollsThorr Motorcycles,Inc es una compañía con un patrimonio de $5 billones,

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    Essay Length: 838 Words / 4 Pages
    Submitted: November 26, 2011 Autor: rita
  • Apple's Hunger Marketing

    Apple's Hunger Marketing

    I've had a academic conversation recently around four weeks ago when my International English Language Test. And that has been my precious memory. That conversation happened in the procedure of Oral English Language Testing. My examiner is a smoothie who is hospitable and frank. One thing absolutely interesting is he asked me had I take my mobile away before I enter his testing room again and again. Finally, after three times confirmation, we started the

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    Essay Length: 394 Words / 2 Pages
    Submitted: November 26, 2011 Autor: moto
  • Canon Marketing Processes

    Canon Marketing Processes

    In fact, organizations increasingly began to embrace the concept of marketing. They realize that when faced with strong competition that they have received closer to the market and their customers. Thus, they identify and find the following three elements:  Personal Canon always valued this factor to the operating activities of their marketing. The factors which are age, occupation, lifestyle and personality are the managers identify and get clear when the establishments of branches are

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    Essay Length: 424 Words / 2 Pages
    Submitted: November 27, 2011 Autor: tuanbt_90
  • How Have Some Chinese Companies Achieved Success in Foreign Markets?

    How Have Some Chinese Companies Achieved Success in Foreign Markets?

    HOW HAVE SOME CHINESE COMPANIES ACHIEVED SUCCESS IN FOREIGN MARKETS? China opened its doors to foreign trade, technology and investment in 1978 seeking to secure natural resources (raw materials and fuel), acquire Western technology and know-how skills and escaping from the home market saturation (Teagarden & Cai, Learning from dragons who are learning from us: developmental lessons from China´s global companies, 2009). Thirty years afterwards it could be said out loud that some Chinese companies

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    Essay Length: 922 Words / 4 Pages
    Submitted: November 27, 2011 Autor: moto
  • The Flower of Service for British Airways

    The Flower of Service for British Airways

    Core Products Services usually are defined with reference to a particular industry for instance, healthcare or transportation based on the core set of benefits and solutions delivered to customers. The core product is the central component that supplies the principal, problem-solving benefits customers seek. For example, transport services solve the need to move a person or a physical object from one location to another, management consulting should yield expert advice on what actions a client

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    Essay Length: 1,140 Words / 5 Pages
    Submitted: November 28, 2011 Autor: antoni
  • The Benefits and Costs of Using a Marketing Approach to Doing Business in Vietnam

    The Benefits and Costs of Using a Marketing Approach to Doing Business in Vietnam

    We cannot deny that marketing is an important part of any company. Marketing now plays a central role in the transfer of customer information into products, new services and then locate this product on the market. The new products and services is the answer of the company before the change of customer preferences and the dynamics of competition. Customer needs change, companies must innovate to satisfy and meet your needs. In order to be successful,

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    Essay Length: 349 Words / 2 Pages
    Submitted: November 29, 2011 Autor: andrey
  • Coca-Cola Marketing Strategies

    Coca-Cola Marketing Strategies

    Coca-Cola Marketing Strategies Product; In order for an organization to be successful it needs to have a well-defined marketing mix. The marketing mix consists of the four P’s; product, place, price, promotion . Product is defined as “everything, both favorable and unfavorable, that a person receives in exchange”. The Coca-Cola Company’s products consist of beverage concentrates and syrups, with the main product being the finished beverages . Coca-Cola’s products can be viewed as both business

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    Essay Length: 1,661 Words / 7 Pages
    Submitted: November 29, 2011 Autor: Yancky
  • Resource Allocation Under Free Market Economies Is More Efficient Than Command Economies

    Resource Allocation Under Free Market Economies Is More Efficient Than Command Economies

    Resources allocation under free market economies is more efficient than command economies. Nowadays, resource allocation in both command and free market economies is a widely discussed the basic economic essay. It ties in which means what is produced, how and for whom. Free market economy is where resources are allocation by consumers and producters and command economy is controlled by government. The main advantages and disadvantages of recourse allocation in command and free market economies

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    Essay Length: 386 Words / 2 Pages
    Submitted: November 30, 2011 Autor: moto
  • Nike Company Marketing Strategy and the Differences Between Different Culture

    Nike Company Marketing Strategy and the Differences Between Different Culture

    1. Introduction It has been acknowledged, business environment has became more complex. As a result, an increasing number of companies or organisations have paid more attention on their business strategies, of which marketing strategy could be one of the most vital tactics. In addition, if companies or organisations want to get high performance in this complex environment, an excellent marketing strategy could help them to occupy a big marketing share. Furthermore, the marketing strategy also

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    Essay Length: 2,480 Words / 10 Pages
    Submitted: December 1, 2011 Autor: pisceso
  • Strengths and Weaknesses of Virt-U Inc. Business Plan

    Strengths and Weaknesses of Virt-U Inc. Business Plan

    Question 1 : Strength’s of the Business Plan The VIRT-U business model can be assessed in numerous ways. The first such assessment can be the Opportunity.The business plan clearly states that the Online apparel is a $27 billion industry and that the online service is a $368.8 billion industry. There clearly is a large if not very large opportunity for a business such as VIRT-U because more and more people are now moving towards online

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    Essay Length: 2,048 Words / 9 Pages
    Submitted: December 1, 2011 Autor: aydiat